Customer loyalty is an important part of any business. The Marketing application gives you the possibility to set up different types of promotions and campaigns customized for specific customers or companies. You can create promotions for different products and product categories and set them for a specific time range.
Note: The Marketing App is part of the Premium POS pack. Click here for more details.
Main functionalities:
Configuring recurring discount campaigns for clients.
Manually selectable or automatic application of promotions
Customer fidelity possibilities
USAGE:
To configure promotions, go to the Marketing App in the administration area and click on the + button.
Next steps:
See below details about every type of promotion and how to configure them:
Which promotion type do I need?
Choose the promotion type based on the desired mechanism:
Bonus — the customer gets a free product when buying another (e.g., 1+1 on beers). See in this article.
Volume discount — the customer gets a percentage discount when buying a fixed number of identical products (e.g., 20% off 5 beers). See in this article.
Product discount — price reduction for a product or category, no quantity condition.
Order discount — reduction applied to the total order value.
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